Retell AI White Label for Agencies
Retell AI does not offer a native white-label reseller option. VoiceAIWrapper plugs that gap by allowing agencies to connect Retell AI API keys to create branded client portals, client workspaces and Stripe billing on top of Retell AI.
Connect one or more Retell AI workspaces through separate VoiceAI Pods.
Give each client a branded portal with the access you choose.
Package inbound calls, outbound campaigns, and website voice or chat.
Create subscriptions, usage packs, and one-time charges through Stripe.
· Reviewed by Raj Baruah, founder of VoiceAIWrapper
1,000+ agencies have used the platform · 5.0/5 on SaaSHub and G2 · 60-minute setup · Cancel any time
7-day trial. Card required. Your selected plan starts on day 7 unless canceled.
What is a Retell AI white label platform?
A Retell AI white label platform is the client-facing and agency-management layer around Retell AI. Retell AI builds, runs, and monitors the voice agents. VoiceAIWrapper lets your agency deliver those services through its own domain, branded client workspaces, campaign controls, reporting, website widgets, and billing controls. Your agency keeps control of the Retell account, offer, client price, implementation, and support. For the provider-neutral model, see white-label voice AI for agencies.
Retell AI runs the agents. VoiceAIWrapper runs the agency layer.
Retell AI builds, runs, and monitors the voice agents. VoiceAIWrapper adds the branded client experience, client access, campaigns, reporting, widgets, and billing controls. Your agency owns the offer, pricing, testing, support, compliance, and client results.
See the Retell AI white label workflow in 9 minutes
This walkthrough shows how an agency connects Retell AI to VoiceAIWrapper, configures branded client access, manages campaigns, reviews activity, and sets up client billing. The written sections on this page cover the same buying questions for visitors and crawlers that do not play the video.
How to turn Retell AI into a branded client service
A sound agency setup has four parts: connect the Retell workspace, review the resources your team will use, configure the client portal, and test the commercial workflow before handover.
How client rebilling works
Keep the VoiceAIWrapper subscription, Retell AI usage, and your client price separate. VoiceAIWrapper adds no per-minute markup. Your agency sets the client-facing subscription, usage, setup, or managed-service price.
Price the complete service, not only the call minute
Client revenue - Retell AI usage - VoiceAIWrapper subscription - payment fees - taxes - support - refunds - other delivery costs = gross contribution.
What to verify before launching a client
1
Confirm the correct Retell workspace, private API key, region, and planned concurrency.
2
Expose only the portal areas and resources included in the signed offer.
3
Test normal calls, interruptions, silence, transfers, tool failures, unavailable destinations, and out-of-scope requests.
4
Reconcile the first call and usage records between the provider and agency views.
5
Confirm the client plan, payment state, taxes, cancellation path, and refund terms.
6
Check the domain, client emails, support route, and portal on phone and desktop.
7
Assign an owner for failures, live-call samples, client requests, and incidents.
Retell webhooks can send call and chat events to connected systems. Verify webhook signatures when CRM updates, lead routing, reporting, or automated follow-up depends on these events.
What agencies can sell with Retell AI white label
Start with one client workflow. Add another service only after the agent, call handling, reporting, billing, and support process work under real operating conditions.
Branded AI receptionist
Package inbound answering, qualification, routing, appointment handling, and client-facing reporting around a connected Retell AI agent.
Managed outbound calling
Run an approved lead list through a defined calling window, outcome process, client workspace, and compliance review.
Website voice and chat
Add a website widget with voice, chat, or both, then assign the right assistants and branding for the client.
Multi-client reporting and support
Give each client access to its own records and reporting while your agency keeps account-level oversight, testing, and support ownership.
When this fits and when it does not
VoiceAIWrapper fits agencies that need branded client workspaces, reporting, campaigns, and billing around Retell AI. Use Retell AI directly for one internal agent when you do not need an agency brand or separate client experience. A custom application may fit contracts with uncommon workflows or proprietary controls.
What agency operators say about VoiceAIWrapper
“We explored multiple platforms before choosing VoiceAIWrapper, and from the very start they stood out as the clear choice for us. Nothing else came close in terms of quality, simplicity, and the genuine support they provide.”
Blake Carter
Sales and Partnerships Director, VOAI
“Been using VoiceAIWrapper for months now. Exponentially changes the way I am able to go to market and serve clients. Raj and team are industry experts for any issues that happen from the greater voice AI tech stack.”
Bob
CEO, MNY NVR SLPS
“The support team has truly gone above and beyond, jumping on calls with me multiple times, patiently walking me through the setup, and making sure I understood everything without ever rushing me. I’m not very technical, but they made the entire process easy and stress-free.”
Anthony King
The Branding Zone
"I can confidently say VAW sets the gold standard for customer service. What really stands out is how seriously they take feature requests. Instead of waiting months (or forever) like with most SaaS companies, VAW listens, acts fast, and actually delivers. Working with them doesn’t feel like I’m just paying for another software subscription. It truly feels like I have partners walking alongside me in my business."
Dylan Meyer
Owner, Aid Financial
“Their white-label platform let us hook up our clients with a nice dashboard to connect all our Retell AI agents, and it just works smooth. What I really like is how quick they are to fix stuff and how much patience they have.”
Pablo Fernandez
CTO, Vressh
“10 out of 10 support. They reply very quickly and even help with things beyond what they officially offer. Very reliable, always staying on top of what’s new, adding features regularly, and listening to the community.”
Mike Mitchell
CEO, Dialverse
Frequently asked questions
What is a Retell AI white label platform?
A Retell AI white label platform keeps Retell AI as the voice-agent provider while VoiceAIWrapper adds the agency's domain, branded client workspaces, campaign controls, reporting, widgets, and client billing.
Does VoiceAIWrapper replace Retell AI?
No. Your agency keeps its Retell AI account. VoiceAIWrapper connects to the Retell workspace and adds the branded client and management layer around the services your agency sells.
Which VoiceAIWrapper plans include Retell AI?
Growth, Scale, and Pro all include Retell AI. Growth starts at $79 per month with five client accounts. Scale includes ten, and Pro includes twenty. Check current pricing before quoting a client.
Can I bill Retell AI clients through Stripe or another payment method?
Yes. VoiceAIWrapper supports recurring plans, usage packs, and one-time charges through Stripe. Agencies can also bill outside the platform or connect another payment system through the available billing API. Provider usage remains separate.
How are multiple Retell AI clients kept separate?
Each client receives a separate workspace with its assigned Retell Pod, agents, users, permissions, campaigns, billing plan, and client-facing activity. The agency controls those assignments and should preview each client account before launch.
Can I use my own domain, logo, languages, and support options?
Yes. The portal can use the agency's domain, logo, colors, email sender, and selected portal languages. Custom pages, forms, and embedded support options depend on the selected plan. Preview the client experience before handover.
Integrations
VoiceAIWrapper integrates with leading voice AI providers, automation platforms, CRM systems and more.
View other use cases for voice AI white label
VoiceAIWrapper allows you to use voice AI for multiple business use cases, like sales lead qualification, inbound customer support, appointment scheduling, and white label AI receptionists for agencies.